A change is as good…

As a professional writer, most of my work is commercial - I write business profiles, articles, webcopy, brochures, letters and so on. But every so often, I write something completely different, and I love the variety.

Recently, I have have had a few ‘different’ projects.

First, I wrote some letters to help out Santa as he likes sending Australian letters to Aussie boys & girls (instead of talking about snow and ice) - personalised letters from Love Santa are definitely professionally written, lol!

QuickCrafts Online is producing a set of books for chidlren about Australian animals and I have been editing the stories to suit the under 5 age group - although I always write in simple terms, I had to use even simpler vocubualry and ideas for that age group!

Real Mums is about reality parenting so they wanted some Santa letters for Mums. These were fun as they neeed to be humourous and aimed at Mums while maintaining a Santa feel in case the kids read mum’s mail!

It is fun to be involved in projects with such different types of writing!

Boxy Design

I have just done some writing work for a new client who have developed a cool product range for kinder & primary school kids - as a Mum I think it’s cool anyway!

Boxy Design has a backpack with an insulated section of carrying lunchboxes and a separate section for reader colvers and papers, etc; a lunch box that fits fruit and a roll or sandwiches, and is air tight so no wrappings are needed (my green soul loves that!); a cold pack and a drink bottle.

It is so much easier and more fun to write about products/businesses that are innovative or hit a real need for consumers! What do you prefer writing about?

Word Constructions ~ for all your business writing needs